5 Simple Ways Country Pubs Can Get Found Online (Even If You’re in the Middle of Nowhere)
Country pubs are the heart and soul of Australia—serving up cold beers, warm meals, and even warmer welcomes. But even the best pub can go quiet if people can’t find it online.
Whether you’re in the bush, by the beach, or somewhere between a servo and a sheep station, here are 5 easy ways to boost your pub’s online presence and get more travellers through the door.
1. Make Sure Your Pub Shows Up on Google Maps
It sounds simple, but heaps of pubs are missing from Google—or have the wrong info listed.
✅ Check your Google Business Profile is up to date
✅ Make sure your hours, phone number, and menu are current
✅ Add fresh photos (a cold beer on the bar doesn’t hurt 🍻)
💡 Tip: Most people will find you on Google before they ever see your website.
2. Add Your Pub to Directories (Like Wikipubs 😉)
Sites like wikipubs.com.au help people find country pubs worth visiting—and we’re adding more every week. We don’t charge pubs to list, and it’s all about supporting local.
The more places your pub shows up, the more discoverable it becomes—especially for campers and travellers chasing the next great stopover.
3. Keep Your Facebook Page Active & Accurate
Social media doesn’t have to be full-on. Just make sure:
- Your address, contact info, and open hours are up to date
- Your last post wasn’t from 2018 🍺
- You’ve got photos showing off your space, meals, events, or camping setup
Even a simple post once a week helps show you’re open and worth a visit.
4. Use Real Photos of the Pub
No stock images—show your pub in its raw, honest glory.
Travellers love to see:
- What the outside looks like when pulling up
- The view from the beer garden
- Camping space (if you’ve got it)
- Meals, drinks, locals laughing at the bar
Real pics = real trust.
5. Build a Simple Website (It Doesn’t Have to Be Fancy)
You don’t need a flash setup, but having a basic website helps you:
- Show up in searches
- Link all your socials in one spot
- Share your menu, hours, accommodation, or events
- Look more legit (especially to grey nomads and families)
Even a single-page website can make a difference—and we’re always happy to help if you need one built without the fuss.
Need a Hand?
We’ve been quietly helping a few country pubs improve their websites, social media and Google presence—and we’re always happy to offer friendly advice.
No pressure, no sales pitch—just good people helping good pubs.
📩 Reach out any time or message us through wikipubs.com.au/contact
Wikipubs.com.au
Created by pub lovers, for pub lovers.
(And proudly supported by the team at Brainiac Digital Marketing.)
✅ Get More Eyes on Your Pub
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